Premier Plumbing Services
Premier Plumbing was paying $50-80 per lead through HomeAdvisor and Angi, with no guarantee of quality. These shared leads often went to 3-4 competitors simultaneously, making closing difficult. Their own website was a single page with no SEO value, and they had no direct online lead generation capability.
We built Premier Plumbing's own lead generation engine to replace expensive shared leads from aggregator platforms. Google Ads targeted emergency plumbing searches with immediate call functionality. Local SEO established organic visibility to provide free, ongoing leads. A review management system built the social proof needed to win customer trust.
Built a multi-page website with service-specific pages for drain cleaning, water heater repair, pipe repair, and bathroom renovation. Launched Google Ads campaigns focused on emergency plumbing keywords with call-only ads. Optimized for 20+ local plumbing keywords. Implemented post-service automated review requests via SMS. Created a Brooklyn plumbing tips blog for SEO. Set up 24/7 call answering integration.
“We canceled HomeAdvisor and Angi completely. Golden Key helped us build our own lead generation that delivers better quality leads at less than half the cost. Best marketing decision we ever made.”
— Premier Plumbing Services
Before / After Comparison
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